JANUARY 21–24, 2027
Loon Lake, British Columbia, Canada

Apply to Attend
WCSS 2027
Sauna, Identity and a Sense of Place. A fully immersive sauna business retreat in BC's old-growth forest for the people building sauna culture in North America.
Jan 21–24
2027 Dates
Sold Out
Both Prior Years
Loon Lake
BC Forest
Limited
Spots Available
01
The Heat
Wood-fired saunas and traditional sauna rituals. Where the real conversations happen.
02
The Cold
Lakeside cold plunges in a still mountain lake surrounded by Douglas fir and ravens.
03
The Ideas
Where are we going and how do we want to shape the industry. Talks on business and culture.
04
The Community
Shared meals, fireside evenings, and bench sits that go well past midnight.

WHO SHOULD APPLY
We want the whole ecosystem
in the room.
WCSS works because of the diversity of people in it. You should apply if you are:
-
A sauna business owner or operator
-
A builder, craftsperson, or manufacturer
-
An architect, designer, or developer in wellness spaces
-
A spa, hotel, or hospitality leader
-
A wellness facilitator or cultural connector
-
A municipal recreation or parks professional
-
An investor or entrepreneur entering the sauna space
-
A journalist, content creator, or researcher
Not sure if you fit? Apply anyway and tell us your story.
ACCOMMODATION
Three cabins.
One experience.
All on-site tickets include accommodation, all meals, and full programming. Note your cabin preference when you apply.
JOHNSON CABINS
Thu–Sun · Meals included
$975
PAN ABODE
Thu–Sun · Meals included
$975
KOERNER LODGE PREMIUM
Thu–Sun · Meals included · Limited spots
$1,090
WEEKEND PASS (OFFSITE ACCOMODATION)
Fri–Sun · Own accommodation · Meals on-site
$650
Speaking or volunteering at WCSS?
Speakers and volunteers are full WCSS attendees. Let us know if you would like to volunteer or share your knowledge at WCSS 2027 in the application.

AFTER YOU APPLY
What happens next.
1
You Apply
A short form — about 5 minutes. Tell us who you are, your role in the sauna world, and your ticket preference.
~ 5 MINUTES
2
We Review
The WCSS team reads every application and curates a balanced group across the ecosystem.
WITHIN 2 WEEKS
3
You Hear Back
We'll email you with our decision and everything you need to prepare for Loon Lake in January.
VIA EMAIL

